Essay On Salience - 1181 Words

News sources were able to increase salience on specific cases because they were highly controversial like Brown, Roe, and same-sex marriage cases. However, the media only covers cases that â€Å"rearranged the prior distribution of political influence and benefits† (Flemming, Bohte and Wood 1947 pg. 1247). These characteristics can bring the Supreme Court’s voice to the forefront of the media. Periods of stasis can be interpreted by the Supreme Court due to the magnitude of specific cases. I argue that although the Court has the power in affect social change by means of increasing salience, they need to rule on a case that is controversial to be most effective. An increase in salience makes the public more aware of Court decisions. Again, the†¦show more content†¦197-201). There was an increase in more gay and lesbian people coming out and being open about their sexuality. This then influenced policies and the overall strength of the same-sex marriage movement (Klarman 2014 pg. 197). This led to more anti-discrimination policies based on sexual orientation. Additionally, there were economic pressures that made states conform to the norm of gay marriage. States lose revenue when they do not allow gay and lesbian people to marry because they have to travel out of their home state. The acceptance of same-sex marriage can be attributed to the economic and social incentives to conform to the norm. Feelings towards gay and lesbian people shifted to produce more support for same-sex marriage and anti-discrimination policies based on sexual orientation. This contributed to the increase in support for gay rights overall (Brewer 2003 pg. 1217). However, the same transformation of societal norms did not occur after Roe. This is due to the nature of the issue. Roe is still a living issue, with its implications still discussed today, whereas Brown is no longer alive in politics (Roosevelt 2006 pg. 115). Additionally, there is a clear right and wrong s ide for same-sex marriage and racial equality. There is a clear violation of rights present in Brown and same-sex marriage cases. After Brown v. Board and Baehr v. Lewin, one sideShow MoreRelatedStakeholder Salience Essay1265 Words   |  6 PagesStakeholder Salience Grand Canyon University ORG 807: Stakeholders in Organizations Ron McCullough October 16, 2013 As the push for globalization has demanded coalitions between countries, government organizations, and political party systems, there has been a great impact on the power and legitimacy of each organization that plays a part in this process. Dynamic groups have sprung forward to assess the validity of other groups, and calls for recognition on a global scale have had some countriesRead MoreA Sociological Approach On Self And Identity984 Words   |  4 Pagesthemselves how to behave in a specific situation and the affects society has on those decisions in everyday life. In Stets and Burke’s essay, â€Å"A Sociological Approach to Self and Identity†, there are many ways to view identities, interactions that influence those views in society, and the importance of commitment to identities. One main point in Stets and Burke’s essay are the many different views of the identity theories. The first view on identity is the collective view which is a particular groupRead MoreCrime And Its Effects On The Public Perception Of Crime1279 Words   |  6 Pagescommunity. Steven Chermak was one of few to examine into detail the various factors of a crime that affect the amount of attention and space a media source (in this case newspapers) awards to the crime story. In his article, Predicting Crime Story Salience: The Effects of Crime, Victim, and Defendant Characteristics, as the title implies, the components investigated incorporate the differing variables from the circumstances of a crime and the characteristics of both the offender(s) and the victim(s)Read MoreThe Issue Of Welfare Spending Essay915 Words   |  4 PagesAustralia and that the impact will be similar to that of other industrial democracies. Theory and Literature The Funnel of Causality model describes voting behaviour in terms of socio-demographics, party identification, issues, and candidates. In this essay I will focus on issues because they can be compared between countries. An issue is essentially a problem that is perceived to be important, and there is an actor with â€Å"ownership† of the issue, meaning that there is someone who is thought to be â€Å"theRead MoreThe Role of the Media in Shaping Minds538 Words   |  2 Pagesrole in shaping the minds of the general public. Over the past century, there has been a wealth of research conducted exploring the media’s influence over society, however, none have been more important than the agenda-setting theory. This research essay will delve into the history of the theory, discuss the validity of the concept and explore areas that need future research. Before discussing the future of a theory, it is important to discuss its past. According to Andsager (2003), the theory canRead MoreHow Stakeholder Management Can Have Impact On Business And Management Practices And Decision Making854 Words   |  4 Pagesstakeholders in an organisation is very paramount, however, far too less work have been shown to consolidate and implement the study, that can help the realistic use of stakeholder management in our contemporary firms (Donaldson and Preston, 1995). This essay strive to critically evaluate how stakeholder management can have impact on business and management practices and decision making. In answering this question, this paper will attempt to air the view of other relevant articles or authors to solidifyRead MoreAnalysis Of Frame Analysis : An Essay On The Organization Of Experience2058 Words   |  9 Pages In 1974, one of the first attempts at identifying how individuals perceive, or â€Å"frame†, experiences subjectively was articulated. In Frame Analysis: An Essay on the Organization of Experience, sociologist Erving Goffman identified basic frameworks of understanding used by individuals to make sense of events. Theorists and other researchers from fields such as mass communication and media effects would also study frame analysis, further adopting and shaping the way it is defined and applied. MostRead MoreJourneys Essay with Robert Gray Poetry and Related Material1443 Words   |  6 PagesQuestion: â€Å"Journeys allow travelers to reflect on their own experiences because of new knowledge gained and greater insight into themselves and the world around them.† How do composers explore this aspect of journeys? Essay Answer: It is presumed that journeys are uplifting experiences, with the implication that new knowledge and greater insight allow travelers to gain wisdom and solidify a coherent view of the world. Yet, experiences through journeys can result in new knowledge clashing with preconceivedRead MoreMyths Are A Critical Tool903 Words   |  4 Pageshistorical events and they can be manipulated for both good and bad. This essay considers the way in which myths are used in nation-building and war by examining several prominent examples. The Merriam-Webster dictionary provides several definitions for the word â€Å"myth.† One is that which is most often used by popular culture: â€Å"an idea or story that is believed by many people but that is not true.† Another, and the one with which this essay concerns itself, is: â€Å"a usually traditional story of ostensibly historicalRead MoreAgenda Setting Theory Essay examples950 Words   |  4 PagesGlFinal Exam Essay 2 1) Define and illustrate (i.e., give examples of) agenda-setting theory. How might a president try to use the media’s presumed agenda-setting powers near election time? In other words, might it behoove a president to take (or threaten to take) certain highly dramatic actions-especially concerning foreign affairs- just before an election that will impact strongly on the power of his/her political party? If so, what actions might a president be likely to take and under what

The Louisiana Science Education Act Essay - 1728 Words

In the United States, evolution and creationism remain a controversial issue as far as which method should stay in science classes across the globe. How was the earth created? How were humans created? These are questions that arise in most science classes. Many students require an explanation of why people exist. There are those who would oppose evolution, and there are those who oppose creationism. Is there a significant difference between these methods? Several states have passed regulations that allow schools to teach both evolution and creationism. The Louisiana Science Education Act, in particular, is a highly controversial debate. The act allows teachers to teach adscititious materials in the classroom. Many opponents are looking to repeal this law. The Louisiana Science Education Act should not be repealed as it allows the student to engage in critical thinking skills, acknowledge both theories and ultimately decide which theory they believe. Looking back at our history creationism was the first explanation of why humans exist today. Since the beginning of time Christianity has played a significant role in religion. Christianity started in Jerusalem and expanded into many different denominations across the world. Therefore, Christianity is a religion based off of Jesus Christ and God the creator of the earth. â€Å"Creationism stemmed from several religions and is the belief that a higher being or deity created everything living thing in nature through divine interventionShow MoreRelatedEducation Is Not An Obligation1075 Words   |  5 PagesEducation is a privilege not an obligation. Being blessed with the opportunity to apply for college, let alone go to college, is something some kids never get to see. Getting a degree is important because it is a gift only a small portion of the population has access to. Being able to grow academically as well as spiritually, physically, and emotional are just a few of the many bene fits. It is my aspiration to attend the university of my dream and be changed into a better version of myself throughRead MoreThe Case Of Epperson V. Arkansas953 Words   |  4 Pagesstatute, and the State Chancery Court of Pulaski County ruled that the statute was unconstitutional. This ruling was overturned by the Arkansas Supreme Court in 1967. Upon appeal, the U.S. Supreme Court held that: Arkansas law cannot be defended as an act of religious neutrality. Arkansas did not seek to excise from the curricula of its schools and universities all discussion of the origin of man. The law s effort was confined to an attempt to blot out a particular theory because of its supposed conflictRead MoreHistory, Mission And Philosophy Of The Organization1052 Words   |  5 PagesHistory, Mission and Philosophy of the Organization or Board of Directors: Founded in 1986, the American Psychiatric Nurses Association, set its goals to advance the science and education of psychiatric or mental health nursing. It was also established to unify this specialty. Currently there are 40 states or local chapters. This organization promotes the health, wellness and recovery of mental illnesses. Their reason for being developed is the expressed in seven core values of empowermentRead MoreCreationism And Evolution : Louisiana Education Act Essay1763 Words   |  8 PagesCreationism Evolution: Louisiana Education Act In the United States, the theory of evolution and creationism has been strictly debated as far as which method if any should be taught in science classes across the globe. How was the earth created? Where did humans come from? These are questions that arise in most science classes. Many students require an explanation to why humans exist. There are those who would oppose evolution, and there are those who oppose creationism. Is there a significantRead MorePolitical Analysis Of The First Congressional District Of Louisiana1280 Words   |  6 PagesDistrict of Louisiana is comprised of eight parishes which includes Plaquemines, St. Bernard, St. Tammany, and some parts of Jefferson, Lafourche, Orleans, Tangipahoa, and Terrebonne. Some of these parishes are located north of Lake Pontchartrain and southeast of it also. The two sections, north of Lake Pontchartrain and south, are connected by the world’s longest bridge, Lake Pontchartrain Causeway, which is 23 miles long. This dist rict also covers 4,032.32 square miles of Louisiana and as of theRead MoreThe Case Lawsuit Filed Suit1014 Words   |  5 Pages2004 loan made to Mr. Hollis through the CFS Private Education Undergraduate Loan Program by Charter One Bank, N.A. for $26,484.00 with a â€Å"Deferral Period Margin of 4.85, Repayment Period Margin of 4.85† and a Loan Origination Fee Percentage of 9.5. 2. Mr. Hollis is enrolled FULLTIME AS A CANDIDATE for a Doctorate of Philosophy, Oceanography and Coastal Sciences at Louisiana State University in the Department of Oceanography and Coastal Sciences. 3. At the beginning of each of the Fall and SpringRead MoreStop Stealing Dreams : Seth Godin At Tedxyouth @ Bfs927 Words   |  4 Pagesbeing creative (TED 2006). Creativity was at the bottom of students list Sir Ken suggested. Sir Ken suggests that school was supporting the core subjects and did not feel creativity was important to student’s daily lives (TED 2006). Math, English, science and history are four cores taught in public school which only produced memorized facts (TED 2006). Schools are not concern with the future growth of student. School is more concern how students score on the standardized test. Seth Godin suggestsRead MoreThe Scopes Trial And Its Effects On The American Education System1719 Words   |  7 Pagesin which a substitute high school teacher, John Scopes, was charged with violating Tennessee s Butler Act, which made it illegal to teach Darwinism in any state-financed school. This trial was a gathering between various polar opposites, for example, Fundamentalism and Modernism. The fundamentalism and modernism conversion during the Scopes Trial had an extreme impact on the American Education System. The Scopes trial was a trial over a misdemeanor offense by substitute teacher John Scopes, butRead MoreExotic Pets Are Unique And Unusual Pets1680 Words   |  7 Pages The owner never saw the day coming when her innocent chimp child would act so out of character. The owner clearly was not educated in the fact that all non domesticated animals still have their natural born instincts to attack. The Live Science Staff reported that on average, 76 people are reported injured or killed by exotic animals a year and since 1990 there has been a reported 2,066 exotic animal accidents(Live Science). Exotic pets can also transmit many diseases that are deadly to humans.Read MoreA Number Of Years About Evolution And Creationism1592 Words   |  7 Pagesbe allowed to challenge students religion they shouldn t even talk about religion all schools should teach are basic facts they will need to know in the future. In 2008, Louisiana passed a law that would adjust how teachers taught their learnin g tools. This law is called The Louisiana Creationism Act. The Louisiana Creationism Act requires either the banishment of the theory of evolution from public school classrooms or the presentation of a religious viewpoint that rejects evolution in its entirety

Foreign Policy, Globalization, And Nuclear Proliferation

In September of 2015, President Obama pleaded towards his administration to allow entry for 10,000 Syrian refugees into the United States. This sparked a lot of controversy between millions of Americans due to the threat of possible â€Å"terrorist sleeper cells†. The feelings of this can, partly, be contributed towards the emerging terrorist organization, ISIL/ISIS (Islamic State of Iraq and the Levant). Despite these feelings, there are also many citizens that believe that our nation must act humanitarianly and urge legislatures to allow these refugees admittance into our country. In the article, â€Å"Obama Increases Number of Syrian Refugees for U.S. Resettlement to 10,000†, the authors Gardener Harris, David Sanger, and David Herszenhorn discuss President Obama’s call-to-action and give details that support the allowance of Syrian Refugees into the United States. Contributing writer, David Sanger, is a chief Washington correspondent for The New York Tim es and he has covered many issues, like: foreign policy, globalization, and nuclear proliferation. Mr. Sanger writes about many of the struggles that the refugees may face when attempting to gain access into the United States and discusses many views from outside politicians and professionals. The history of current the Syrian conflict began, roughly, five years ago. From these conflicts, the whole world has been witness to many acts of violence and fighting in the country of Syria. Much of the conflicts in Syria canShow MoreRelatedPolicy Engagement with Iran1715 Words   |  7 PagesEngagement with Iran This essay recommends a policy of engagement reinforced by the key tenets of liberal theory for dealing with Iran. It will also discuss a principal weakness of engagement as well as demonstrate how Nixon’s foreign policy doctrine serves as a useful historical precedent for a policy of engagement. Engagement seeks to heighten shared interests through building diplomatic communications to achieve desired outcomes. Over the past three decades, contacts between the United StatesRead MorePresident Obama s Foreign Policy758 Words   |  4 Pagesapproaches to foreign policy. Lindsay (2011) suggests that the attacks on September 11th caused President Bush to take an ideological approach to foreign policy. Obama rejected Bush’s outlook and took a more pragmatic approach. Despite the differences between these two approaches, both Presidents were ultimately unable to meet their international goals. In this essay, I will summarize Lindsay’s main argument. First, I will review his discussion of President George W. Bush’s foreign policy. Second, IRead MoreDecision Making Skills For Arms Control And Trade1134 Words   |  5 Pagesthe late 1980’s early 1990’s the world saw a globalization of arms trade becoming an open market where the USA and Russia are able to deal with whatever country is willing to buy. Some of the most sought out weapons after the Cold War were nuclear and although there are only five countries are allowed to possess nuclear weapons, the US, United Kingdom, France, Russia and China, they are stored in over a dozen countries. The US for example has 180 nuclear missiles in allied countries like the NetherlandsRead More India, America and Nuclear Politics Essay1457 Words   |  6 PagesIndia, America and Nuclear Politics As we head towards the next millennium, no longer are there a few, traditional forces to lead the world economically. Third-world nations, such as India, are beginning to harness their manpower into greater modes of production, which signifies the end of superpowers, and the beginning of economic parity throughout the world. In this age of globalization, it is becoming quite clear that no longer can the United States dictate world order. In the comingRead MoreThe Role Of The Joint Chief Of Staff Essay2076 Words   |  9 PagesRole in Foreign Policy The Joint Chief of Staff has played an integral role in shaping foreign policy in the post-9/11 era. The Joint Chief of Staff offers military advice and strategy to the President, Secretary of Defense, Congress, and the National Security Council. In addition, the staff is compromised of the Secretary Army, Secretary of Navy, and the Secretary of Air Force and led by the Chairman of the Joint Chief of Staff . 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Some of these shifts in policy and world view were brought on by necessity such as the energy crisis of the 1970’s. Others were by choice of policymakers such as Cold War foreign relations and the response to 9/11 and invasion of Iraq. The United States will continue to face global challenges asRead MoreTheories of International Politics2076 Words   |  8 Pagesdifferences between these perspectives? How do these three theories differ in their analysis of globalization (what explains it, who benefits from it, etc.)? Realism, Liberalism, and Radicalism offer three very different ideas to International Political Economy. They differ for many reasons, such as the winners and loser, poor vs. richer country gain, free market ideas, and the effects of globalization due to capitalism. 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In Asia, promoting practical policies and maintaining mutual respects with many countries in the area have been one of the major concerns of Australian government since a long period of time. This condition has created Australia s reputation as a dependable and consistent partner and

Critical Thinking Reflection Paper - 1895 Words

Most elementary, middle, and high schools use the phrase ‘critical thinking’ very loosely. Textbooks typically use this term to label discussion questions, but, in my experience, teachers have never used this as an opportunity to encourage real critical thinking. In fact, before I joined this class, I had gone through eleven years of schooling without ever being told what those two little words mean. I always assumed that I had good critical thinking skills, just because I’m smart. After less than a month in this class, I realize that critical thinking is much more complicated than just being intelligent. Critical thinking is defined as â€Å"deliberate, fair, open- minded, rational examination of the basis of concepts, beliefs, and arguments.†Ã¢â‚¬ ¦show more content†¦11). So, by definition, fallacious thinking hinders your ability to be happy. Thinking critically can help you start to recognize these fallacies and prevent them, leading to a more rational thought process, and, in turn, a happier life. In this paper, I’m going to explain a few of the reasons that thinking rationally is so crucial to leading a happy life, as well as analyze a few types of fallacies to demonstrate why they are detrimental to your happiness. Thinking critically and rationally is a very important part of being happy, because the way you think greatly affects your perception of reality by shaping the way you see the world, your feelings and emotions, and even how you behave (Cohen, p.9). In other words, your view of reality isn’t just given to you; it’s molded by the way you think. Learning to detect and prevent fallacies in your own life helps ensure that your view on reality itself isn’t skewed, leading to a better understanding of others around you and to a happier life. Thinking critically is an essential part of preventing fallacies, but it can’t really work unless you first learn to understand what a fallacy is and why it can be so harmful to your happiness. Since I have no real way of knowing which fallacies are committed more often by you or anyone else, I will draw from my own experience to explain which fallacies I notice myself falling victim to most often and explain the ways inShow MoreRelatedReflection Paper On Critical Thinking1104 Words   |  5 Pagesthis. I tend to write just from my perspective and if I don’t know a topic or understand an audience very well then, I just write surface type things and can’t really empathize with whatever I am writing. critical thinking, reading, and writing In a different class, I learned about critical thinking in a different way and how to improve it. It’s all about questioning things. There are three strategies: First, ask how a person knows what they claim to know. Think about the process on uses and not theRead MoreCritical Thinking Reflection Paper1792 Words   |  8 Pagesbeneficial to engage in professional development that analyzes my ability to interact with my students and my strategies to create lessons that promote critical thinking, engagement and motivation. All of these are crucial points of an effective lesson. My teaching behaviors, both verbal and nonverbal, are important to analyze since they play a critical role in my lessons. Although using the SATIC sheet to evaluate my teaching behaviors is tedious and difficult, it opens a brand new lens to my teachingRead MoreSemester Reflection994 Words   |  4 PagesSemester Reflection As the semester started, I had set my mind that I was destined to achieve a lot. During the start of the semester, I had several difficulties writing English assignments especially in terms of grammar. 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The aim of this paper is to define assessment and critical thinking skills, and then review a State University course and suggest different assessments that could be used to demonstrate learning. Theoretical Foundations of Nursing will be the course reviewed, as it is the only course I have previously taken, and therefore the only course which I have assess to the curriculum. Critical thinking is recognized by accrediting bodies as an outcome for graduatesRead MoreIMPLEMENTATION OF ACTION PLAN998 Words   |  4 PagesGrand Canyon University RDG 580: Practicum in Reading July 28, 2010 Abstract In this paper the author of this paper will reflect upon the third week of the implementation of an Action Plan created for a struggling student. Additionally this paper contains a Creative/Critical Thinking Reflection Form, and a Practicum Activity Log Summary. 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Plans for My Academic and Career Future 3. Reflections of Topics in Class A. Time and Stress Management B. University Resources C. Critical Thinking THE VALUE OF COMPLETING A DEGREE IN HIGHER EDUCATION American society values higher education. College provides many opportunities for developing a variety

Improving the Customer Satisfaction in Hospitality Industry free essay sample

There is a Chinese proverb â€Å"into also Xiao He is defeated also Xiao He†. In the hospitality industry the â€Å"Xiao He† is referred to the customers. Customer like the free advertisement, they can pass the information by word of mouth. There is research indicate that if you lose a loyalty customer you may lose 100 potential customer. So satisfy the customer is very important for the hotel. Last, but not least, for the hotel, customer is not only refer to the customers but also refer to the employee. Employee is very important for the hotel, because they Improve Customer Satisfaction provide the service, the quality of the service determine the external customers’ satisfaction. If we want improve the satisfaction of external customers, we first should improve the internal employee’s satisfaction. All in all, the customer is god, hotel should try their best to satisfy the customers. Hotel must find the efficient ways to satisfy the customers, which help them make money and win in the competition. Literature review Can you imagine how many profits you will gain if you retain 5% of your customers? The answer is 25 to 125% profits. So you can see the important of the customer satisfaction. In order to understand the customer satisfaction more completely, first let us review of the literature that has been published about definition of customer satisfaction and how to improve the customer satisfaction by different people. Definition of customer satisfaction: In the pervious year, the customer satisfaction is regarded as the buyer’s cognitive state of being adequately or inadequately rewarded for the sacrifices he has undergone (Howard Sheth, 1969). Because the economic limited, they still in the product stage, the products are limited, so they can not to understand the customer satisfaction efficiently. Later, some people realize that the customer satisfaction is an emotional response triggered by a cognitive evaluative process in which the perceptions of (or beliefs about) an object, action, or condition are compared to one’s 6 Improve Customer Satisfaction values (or needs, wants desires) (Westbrook Reilly, 1983). They begin realize that customer satisfaction is related to the customer need, it not only depend on the product but also depend on the customer expectation. In recent year, the Oliver points out that the customer satisfaction is the consumer’s fulfillment response, it is a judgment a product or service feature, or the product or service itself, provided (or is providing) a pleasurable level of consumption-related fulfillment, including levels of under-or overfulfillment (Oliver,1997). People realize that the customer satisfaction is that at least should fulfill the customer expectations. But they still define the customer satisfaction is during the consumption, they fail to realize that they can satisfy the customer before they consumption. Different idea about how to improve the customer satisfaction: What should we first do? An experienced training teacher says that the first thing you need to do for improve the customer satisfaction is to teach your staff the importance of respecting the customer (Peggy Carlaw, 2011). I agree this, because the good staff is the basic for the customer satisfaction. There is a theory I agree a lot that is â€Å"The Service-Profit Chain† (first developed at Harvard University by James L Heskett). Which indicate that highly satisfied customers drive growth and profitability, and highly equipped and satisfied employees will better satisfy customers to drive the profit growth. It is true, especially for the hospitality industry that customers choose your hotel not merely because your equipment is new, your decoration is fashion but also consider the service, the 7 Improve Customer Satisfaction friendly staff in the hotel and etc. According to the Maslow’s hierarchy of needs, people have five different levels needs that is physiological, safety, love/belonging, esteem, self-actualization (Abraham Maslow, 1943). With the competition intensive, people have more choice within the same level hotels, so the hotel should prepare for two eventualities, on the one hand they should definitely fulfill the basic need like safety, physiological, on the other hand they need to try their best to think of the way to satisfy the customer by the love, esteem, self-actualization aspect. The Bambang Haryanto points out that 7 strategies to increase the customer satisfaction: 1. Respond quickly or at least within a reasonable time frame. 2. Ask how your clients would like to be responded to. 3. Create a positive website experience. 4. Personalize and customize. 5. Think from the customer’s point of view. 6. Educate your clients. 7. Conduct surveys and track results. (Bambang Haryanto, 2009). This combines the new technology and tries to use the new technology to satisfy the customer. But in my opinion, we can satisfy the customer before the service. Discussion Definition of the customer satisfaction analysis: First, we should understand the meaning of customer satisfaction completely. Who are we customers? For the hotel, staff and customers are all the company’s customers. And when should when satisfy the customer? We should satisfy the customer before, during and after they consumption. In order to satisfy the customer 8 Improve Customer Satisfaction what should we focus on? It should include the product and service, product is the basic thing. If the hotel can not provide the good environment for sleep and relax, they can not satisfy the customer. However, service is also important, because it will determine the repeat customers. How can we say that we fulfill the customer satisfaction or fail to fulfill the customer satisfaction? Customer satisfaction is depend on the customer expectation and the really feeling about the product or service, so if the score of really feeling about the product is higher than the expectation, that means that the hotel success satisfy the customer, and on then contrary, that means the company fail to fulfill the customers. Then, we should know how to improve the customer satisfaction. Internal staff satisfaction analysis: Internal staff satisfaction is the very basic for the hospitality industry. Because they provide the service, so we first should satisfy the staff. First, we should understand that what the staff need? Obviously, people work with these low positions because they need money, they need to support to the family. And after they earn the certain level money, they begin have the sense of success and self-value. Then, after we know their need, how can we really fulfill their needs and make them happy? Definitely, we should give them the money they deserve earn, and not reduction of wedges. Staffs also have the mouth-of-word effect, so the images of the company in staff’s eyes determine the potential staff quality. So don’t be mean as the 9 Improve Customer Satisfaction service company. Then, we have to solve the tough parts, how to make the staff feel success and self-value? I think this part is important because this related to the morale of the staff, high morale may lead to the high profit, on the contrary, low morale within the staff must lead to the fail of the business. So company must have their certain way to incentive the staff to. Bonus is very popular way for the each hotel, and they may also have the â€Å"Employee-Of-the-Month† program, I think except these, communication, ask for and implement staff’s idea, show our cares and group meeting also the excellent way to motivate them, and make them satisfy. External customer satisfaction analysis: After analysis how to satisfy the staff, we now should analysis that how to satisfy the external customers. The same as the previous part, we should know what the customer need as far as our hospitality industry. Obviously, people go to the hotel because they want to find a place to sleep. So at least the hotel should provide a clean, safety and provide the equipment equal to their stars. How about the loyalty customer? What they need? As I mentioned in previous, the Maslow’s hierarchy of needs, for the temporary customer, if we provide the first two is enough, but for the repeat customer, we must find out some ways to satisfy their belonging, esteem and self-actualization needs. So how can we satisfy their belonging, esteem and self-actualization needs are the key questions. Most experts like Bambang Haryanto have already found the ways that is respond quickly or at least within a reasonable time frame; Ask how your clients would like to be responded to; Create a positive website experience; 0 Improve Customer Satisfaction Personalize and customize; Think from the customer’s point of view; Educate your clients; Conduct surveys and track results. (Bambang Haryanto, 2009). They find the way to use the advance technology to collect the customers’ opinions after they consumption, but why the hotel don’t use the data to satisfy the customer before they consumption, to make these data meaning ful. Everyone likes the friendly surprise, so we can use these data, to create the surprise for the customer, like give the wish to the customers when they on their birthday day. Here I want to say that, most hotel will sent a massage to their VIP customers, but why they don’t give them a phone. That would more effective than a massage. Conclusion From the discussion, we can conclude as follow: First, let us make sure what the customer satisfaction is. Customer satisfaction is that the companies try their best before, during and after they provide the service to the customers to make sure that their internal customer (staff) and external customer’s feeling about the company’s service and product is higher than their expectation. Then, for different customers, we have different strategies to fulfill their needs. For the internal customer, we should use following strategies to improve their satisfaction: 1. Give them the money they deserve to earn. 2. Give their bonus for their good performance. 3. Effectively communicate to them. 11 Improve Customer Satisfaction 4. Show the care to the staff. 5. Implement â€Å"Employee-Of-the-Month† program 6. Ask and implement staff’s idea. 7. Group meeting. For the external customer, the strategies are list as follow: 1. Respond quickly or at least within a reasonable time frame. 2. Ask how your clients would like to be responded to. 3. Create a positive website experience. 4. Personalize and customize. 5. Think from the customer’s point of view. 6. Conduct surveys and track results. 7. Try to give your customer friendly surprise. 8. Efficient trained your employee to be kind, and smile, enthusiastic. 9. Encourage the employee to remember each repeat customers’ hobby, preference. Reference Howard, John A. and J. N. Sheth. 1969. The Theory of Buyer Behavior.

Dramatically change Essay Example For Students

Dramatically change Essay Camerons disguise and deception as an adequate French tutor as a desperate attempt to attract the attention of Bianca in 10 Things I hate About you is an example of where deception and disguise becomes a key theme in the story. Cameron and Michael are discussing Bianca one more when Michael reveals that Bianca is actually looking for a French tutor an opportunity deemed perfect by Cameron. Michael then asks if Cameron even speaks French, and Camerons reply Well no, but I will is self explanatory. Jill Junge uses a close-up from the shoulders up to express the exasperated and jovial emotions and reactions of Cameron and Michael. The characters are smack in the middle of the screen as the camera revolves around them, giving insight into the setting and happenings of the high school world. Such mise en scene also sheds light on the fact that the world still continues while Cameron plans any opportunity to interact with the girl of his dreams, and that their scheme of deception and disguise is only a mere few meters away from the target girl herself. These film techniques help to establish the theme and role of deception and disguise in both Taming of the Shrew and 10 Things I hate About You. The role of women in relationships or societies in both Taming of the Shrew and 10 Things I Hate About You have generally been portrayed as one that requires very meek, submissive and humble behaviour, though obviously, there are some exceptions. In Taming of the Shrew, Katherina started off as a very emotional, angry, witty and independent woman who refused to listen to all men alike. However, as evident in her speech at the wedding banquet of Bianca and Lucentio, her values, opinion and demeanour upon husbands in particular seem to dramatically change. Thy husband is thy lord, thy life, thy keeper, thy head, thy sovereign one who cares for thee. The use of such respectful words of gratitude and admiration for a husband conveys how she ultimately sees her role as a wife and woman. Shakespeare creates her monologue at the end to signify the importance of her speech and reveal the seemingly dramatic change of the shrew, which was once angry and uncontrollable, now turned over a new leaf. Katherina Minolas monologue which reveals the role of women in society and in a relationship at the end of the play can be compared once again to that of Kat Stratfords own monologue at the end of the filmic text. Although Kat lives in a modern high school world where the role of women in society isnt challenged as significantly and her role in her relationship with Patrick isnt specifically relevant, Jill Junge also tries and recreates the similar idea of a shrew being tamed down. At the end, Kat offers to come to the front of her class, and read out her poetry assignment. but mostly I hate the way I dont hate you, not even close, not even a little bit, not even at all. This simple statement gives such a deep insight into Kats personality, and the audience learns that though she may maintain a violent, livid and ill-tempered faà ¯Ã‚ ¿Ã‚ ½ade on the outside, inside, she is still very much a human being capable of feeling complex emotions. During this scene, the camera gradually zooms closer into her face, so that the anguish and hurt she expresses is conveyed very directly, her tears and facial expressions not omissible. In conclusion, through comparison of dramatic and film techniques alike used for the three common themes evident in the two set texts of Shakespeares Taming of the Shrew and Junges 10 Things I Hate About You, marriage and dating, deception and disguise and the role of women in society/relationships, the composers have been able to convey similar ideas through different methods.